Illustration
THE MOST UNDERRATED FORM OF BRAND STORYTELLING
Illustration brings loads of personality, feelings, and stories to a brand's story. It's a super cool way for brands to get their message across in a way that sticks in people's minds. I'm all about diving into different illustration styles to really capture what a brand is all about and show off its values. More singularly with news, opinions, or features, illustrations can add some serious visual flair, highlight the good stuff, and stir up all kinds of emotions that words alone just can't touch. And let's not forget about infographics that make complicated stuff easy to understand!
"Ukraine Will Not Wilt"
Conceptual illustration intended for The New Yorker article “Volodymyr Zelensky Leads the Defense of Ukraine with His Voice” (David Remnick, March 5 2022)
Kendrick Lamar The DAMN. Tour Poster
Limited edition poster for Kendrick Lamar's Prudential Center performance. (More recently, I am still processing the Drake-Kendrick Lamar feud.)
Travelocity Headquarters
Travelocity, an online travel agency with offices in Dallas, Texas, wanted to enliven their meeting rooms. Taking our inspiration from vintage travel posters, we illustrated panoramic murals of various world destinations.
Joe Hardy "Damn Yankees" 65 Years Commemorative Poster
One of my favorite movies, "Damn Yankees," turned 65 years in 2023. This film features Tab Hunter as Joe Hardy "Shoeless Joe From Hannibal, Mo" who plays for the Washington Senators, now known as the Washington Nationals. As the baseball season kicked off that year, I wanted to pay tribute to illustrious history of the Senators.
© 2024 J.D. Humphreys
"Know Your Mosquitoes" Infographic
Oxitec is dedicated to addressing the global threat of invasive and dangerous mosquito populations through innovative genetic modifications. To effectively communicate their work, Oxitec required detailed illustrations of mosquito species for their infographics. Collaborating with subject matter experts and utilizing various visual sources, I developed a comprehensive infographic to accurately identify mosquito species, distribution, and behaviors. After days of close study, I even recognized the Aedes albopictus mosquito that landed on my hand while walking home one evening from work. Yikes!
FEMA Infographics
Floods are one of the most common and costly natural disasters in the United States, impacting communities across the nation. FEMA needed infographics to help explain complex concepts to help communities prepare for and respond to flood events.
Scientists explained how Estes Park, Colorado, is significantly influenced by alluvial fan processes. Here, fast-flowing streams or rivers descend from the mountains and lose energy as they reach the valley floor, depositing sediment. Over time, repeated flood events have accumulated sediment, forming alluvial fans around Estes Park. The town’s location makes it susceptible to periodic flooding, debris flows, and changes in river channels, which can impact infrastructure and development. An infographic was needed to help communicate the terminology used in community meetings to residents.
A well-prepared presentation at town halls regarding flood insurance educates residents about the reasons behind the hikes, promotes transparency about fund usage, and heightens awareness about flood risks and mitigation strategies, empowering residents to protect their homes and community. These meetings can be very contentious and it's imperative that the FEMA official present the information in a credible and empathetic way. This infographic poster was created to illustrate presentation strategies.
The Little Book of Big Benefits
As SCOUT Bags expanded, attracting top talent grew increasingly competitive. To stand out, SCOUT developed an enticing benefits package emphasizing well-being, product credits, generous PTO, and unique incentives. To make a splash, I designed an engaging, illustrated book featuring our lovable dachshund mascot, transforming our benefits into an exciting and memorable showcase. Each book was customized for each employee.
Related Work
